Today's Scripture Reading (September 21, 2021): Exodus 4
George Bernard Shaw famously quipped, "The single biggest problem in communication is the
illusion that it has taken place." It is a problem that exposes itself in
every area of our lives. The reality is that we often do the minimum and expect
the maximum. We make an announcement or put up a sign and expect that everyone
knows. One of my ever-present frustrations is that people get mad whenever
their event doesn't get the support that they believed it should. But when I
ask how they communicated the event with the people they hoped would come, they
often respond that they placed the event on their Facebook news feed. My
Facebook feed is inundated with important announcements, and I freely admit
that I am not sure that I see ten percent of them. Good communication takes more than a Facebook
announcement. It usually takes more than any kind of broadcasted message (an invitation
or information placed somewhere aimed at many people. A television
advertisement is an excellent example of a broadcasted message). Good
communication is often narrow casted and sometimes needs to be delivered in a
one-on-one conversation with someone, which is time-consuming and takes many
communicators to do effectively.
Every
weekend, I speak a message that I think is important in front of a group of
people. And every day, a message that I think is important is delivered in the
form of this blog. Both are methods of broadcasting. And the truth is that I,
like every other speaker or blogger, often wonders if anyone is really
listening. Or is all of this just a waste of time. I have been asked what I
believe the effectiveness of this blog might be, and my reply is that the most
significant benefit of the blog is not what other people take from it but
rather the change that the message creates inside of me. And maybe that is the
best way to communicate; we start by first internalizing the message inside us.
I don't know whether you hear me, but I know that I hear me, and the message
that I write is often one I need to hear.
Moses
asks the same question that most communicators ask; "What if no one
listens to me? God, I know that you are giving me an important message, but I
am afraid. I am a failure in their eyes. why would they listen to me?" It's
a good question; I think everyone with a message to communicate asks that
question at some point in their lives. Communication takes two people. It has
always been that way, and it will always be that way. And we can do various
things to increase the chance that we will be heard, but we can't do anything
to force others to listen to us. They have to be willing to listen.
God's
response to Moses would essentially be, "Moses, your responsibility is to
speak the message that I am giving to you. The listening you will have to leave
up to me." And God's message to us remains the same. We need to speak the
message and leave the hearing up to God. Or, as Jesus might say, "Whoever has ears to hear, let them hear."
Tomorrow's Scripture Reading: Exodus 5
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